The “First For Rebate” Strategy

The “the first person to (a type of benefit from your product) in (no.)
months will get a rebate…” strategy tells your prospects that if they
purchase your high priced product and reach a long-term benefit, they
will get it eventually for no cost. People will see it as a challenge to beat
out your other customers and to get an expensive product for free.

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The “Electric Discount” Strategy

The “I’ll take the amount off the physical version…” strategy tells your
prospect that you will be releasing a physical version of your product
that is related to the electronic version they already bought. You are
also saying that you will take the price they paid for the electric version
off the price of your upcoming physical product. So, non buyers of the
electric version will have to pay a higher price for the physical version
and they won’t.

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The “Vacation” Strategy

The “turn it into a vacation…” strategy tells your prospects that they
could come to your seminar and use some extra days before or after it
to vacation at the city your seminar is in. Tell them their family and
friends can do other things while they attend the seminar. You could
even list all the vacation attractions around the area they would enjoy.

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